How I actually work
"Read the surface. Pick the worst-pulling part. Rewrite one specific thing and tell you why. No three-option menus. No 40-slide audit deck."
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Want a taste of the operator stack first? Mini-Atlas: 3 prompts I paste in my own work. Plain text. No email gate.
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1 Idea Into 7 Posts (Multiplier)
One idea into seven posts. Voice-loading workflow that stops AI from sounding like AI. The fix is not better prompts.
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5 Starter Prompts for Day One
You opened ChatGPT three times this month and closed it without finishing. This is the 5-prompt entry point.
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5-Voice Council Starter
You ship alone. No one reads it before it goes out. Then 24 hours later you spot the thing a second pair of eyes would have caught in 10 seconds. This is the pre-ship pressure test I built so I would stop having that morning.
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AI Department of One
You are doing ops, content, and sales by yourself. The bottleneck is decisions, not effort. This is the kit for that.
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AI Interview Prep
You spent a weekend rehearsing STAR stories and got blindsided in minute four. The candidate who prepares the right 10 questions beats the candidate who prepares the wrong 50.
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AI Resume DFY
You are a senior IC or a director. Your hour is worth more than the price of this kit, which means the DIY version is the wrong math for you. This is the one where I do the work. Not a junior, not a $5 freelance pass-through. Me, reading...
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AI Resume Surgeon
47 applications, two callbacks. Two filters kill resumes before a human reads them: the ATS parser and the 6-second scan. This kit fixes both in one pass.
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AI SOP Library
Most SOP libraries document the happy path. This one documents what breaks and how you recover.
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AI Salary Negotiation
The email says "we would like to extend an offer," and you freeze. Not because you do not want more. Because you do not have the words. The freeze is a script problem, and the first 24 hours after the offer set the floor for the next sev...
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Agent Write Boundary Diagram (Free)
An AI agent with write access escalates privilege on its first hallucination unless something constitutionally refuses the bad writes.
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Audit Any Prospect Website in 30 Minutes
Audit-to-close rate is low. Three exact leaks beats forty generic ones. Always. This is the 30-minute teardown that earns the reply.
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Audit Pattern Catalog
One cold template does not fit one list. Three shapes plus the 8 question rubric that picks the right one in 90 seconds.
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Audit Registry + Intentional Design Index
You've audited the same pattern three times because nobody wrote down what got decided last time. Discipline travels better than artifacts.
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Career OS Notion Template
Forty tabs, twelve docs, three spreadsheets, one notebook. The job hunt is not hard work, it is lookup cost. This is the consolidation.
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Catalyst AI Operator Bundle
The four-asset sequence that earns the first audit. For the $150 to $400 an hour solo consultant who hit a referral ceiling.
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Convert-or-Kill Rubric
Launch math is still vibes. This is the seven-axis rubric with a threshold table that says ship, fix, or kill.
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Council Escalation Rubric Card (PWYW)
You either run review loops on decisions that should ship solo, or you ship decisions solo that should have had five voices on them. Both fail the same way.
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Engagement-Ops 4-Artifact Cheat Card (Free)
You hit publish. Replies arrive. You miss most of them. The next post is shaped by whichever reply was loudest, not the one that mattered.
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First-Gen Professional Playbook
Peers who grew up here got the rules at the dinner table. You didn't. This is the manual, not the motivation.
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HR to AI: The 30-Day Pivot
Mid-career, AI moving fast, the corporate HR ladder feels narrower every year. The 30 day pivot out of HR into operator work.
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Interview Prep Tripwire
Generic STAR coaching is everywhere. But once you can see the questions the recruiter will actually ask, generic prep is over. This is the 12-question generator.
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Landing Audit Pack
You're converting under one percent and you can't tell which slot is bleeding. Landing pages rarely fail on the hero alone. This is the seven-slot diagnostic that finds the leak.
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Layoff Survival Playbook
You got the meeting invite, the severance packet, and the access-revoked email in the same week. Layoff drag is rarely a money problem in week 1; it's a decision-order problem.
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Multi-Agent Operator Tripwire
Two agents touched the same file in the same minute. One overwrote the other and nobody noticed for an hour. This is the rule that stopped it.
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Newsletter Style Guide
Your newsletter sounds like a brand-voice committee wrote it. The drift is invisible to you because it happens slowly, one issue at a time, until the thing reading back to you isn't yours anymore.
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Newsletter Voice Rules Cheat Card (PWYW)
Your AI drafts read like every other AI draft. Same em-dashes. Same credential-recital openers. Same fabricated kitchen-table stories.
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One-Page AI Audit Checklist
You want a fast read on whether AI fits in a workflow before you spend a dollar. Most AI audits ask 50 questions and answer none. This is one page.
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Operator-Applied Offer Frame
You read $100M Offers and the frame did not map to your solo practice. That's not your fault. Public frames optimize for the median reader, and a solo operator is not the median.
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Paste Pack Tripwire
You ran the 5 starter prompts. They worked, and now you want a deeper sampler. One prompt per work mode, not five flavors of the same one. This is the bridge to the Atlas.
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Pre-Publish Quality Gate (CTQ Check)
The algorithm doesn't punish AI content. The audience does. This is the 90-second gate before you post.
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Prospect Voice Brief (Personalized Opener Pack)
Cold or warm outreach and your opener keeps falling flat. Generic openers underperform reference-specific openers in real reply data.
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Reply-First Cold Email Pack
Written from a CSV, not theory. 1,200 sends, 47 replies, 11 calls, 4 clients. Reply-first templates plus the rubric that picks the right shape.
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Resume Surgeon Lite
Dozens of applications out. A handful of replies back. At some point the math stops being a numbers game and starts being a resume problem. This is the single-prompt rewrite to get unstuck, free.
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Resume Surgeon Tripwire
Rewriting a resume is the easy part. Knowing when the rewrite is actually done is where most people stall. This adds the one thing the Lite leaves out: the scoring rubric that tells you.
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STOP Suppression Compliance Pack
A prospect replies STOP. You miss it. The next send goes through. The complaint lands at your ESP. Your account gets suspended. The cost is recoverable; the relationship is not.
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Solo Operator Starter Bundle
Got laid off in the last 8 weeks. Standalone tools are easy. Sequencing them is the hard part. This is the four-day plan.
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Start AI: 5 Workflows in 24 Hours
You keep opening ChatGPT and closing it without finishing. Casual AI use never compounds. Named workflows do. The 24 hour install.
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The AI-Ready Notion Stack
A Notion workspace for the operator using AI daily. Planner, tracker, prompt library, and the small set of templates that compound.
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The Brand Routing Index
You run more than one brand. After a month, the voices start blending. Brand A's palette shows up in Brand B's deck. Brand C's voice creeps into Brand D's newsletter.
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The Catalyst Works Pipeline (Zero to First Audit)
You posted for three weeks, got eight likes, and started questioning the path. Most consulting content optimizes the visible parts and skips the load-bearing ones. This is the boring middle.
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The Cleanup Prompt Pack
I almost deleted a folder of family photos because it was named like a duplicates pile. It held files that exist nowhere else. That near-miss is why every prompt in this pack carries one hard guardrail: the AI is never allowed to suggest...
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The Failed-Business Postmortem Library
Forty businesses. All dead. The patterns that killed them are the patterns the survivors warn you about, but only after they've survived.
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The Identity Index Pattern
Your AI agent reverts to its training default after three conversations. Helpful, cautious, mid-Atlantic, indistinguishable from every other assistant.
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The Inbound Signal Metric Spec
You publish weekly. Your follower count grows. Your impressions look fine. Revenue doesn't move. The leading indicator you're tracking is the wrong one.
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The Intentional.md Pattern (PWYW)
Auditors keep re-flagging the same code as a bug. Most repos have no record of which patterns the team already decided are deliberate.
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The Karpathy 4-Principle Audit Kit
Code reviews check style. The four principles check whether the code earns the merge. Most ship-blocking bugs slip past style checks.
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The Multi-Agent Operator's Playbook
Three AI agents, and they've started stepping on each other. Most multi-agent content is a launch announcement. This is the maintenance manual.
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The One-Lane 12-Week Sprint (PWYW)
Most 12-week years drift in week five. Three vital goals collapse into one anyway and the other two lanes were just calendar noise.
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The Prompt Atlas
You keep rewriting the same prompt from scratch. A survivor list, not a wishlist. 25 prompts pasted more than twice.
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Trades AI Owner-Operator Playbook
Founder is the bottleneck and the only one who can fix it. $79 covers the workflows. $147 covers what the owner does that the employee cannot.
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Weekly AI Review Template
You set up an AI workflow, used it for a week, then forgot to notice when it stopped working. AI stacks decay silently. This is the 20-minute Sunday check.
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Worktree + Atomic-Commit Operator Handbook
Two sessions on one tree both commit. Branch HEAD flips. Work disappears. The post-mortem says it was your fault but you don't see how.
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